certified executive coach china

 28/11/19 Running an amazing online course, 5 people are about to complete and holding a 9 day NLP Coaching Practitioner Retreat with ICF Credentials. Anyone wanting Training, call me quick price is going up each month. Will hold a Master Practitioner and Master Mind in the following months. Enjoy this article I wrote for YOU! 

I’m writing this article for anyone considering a Business Coach or an Executive Coach in China as there appears to be a lack of credible information here behind the Great Wall.

For actual “Coaching/Mentoring” location can be irrelevant. But this article is focused for Executives in China. Hence Executive Coach in China is repeated. 

This is article will highlight the differences and also what to look for. The signs or clues of competency.

In respect to all my writings please note: I’m a professional Coach not a writer. I promise you will find and be able to understand everything despite errors. (‘Executive Coach in China’).

Tip 1.  I recommend phone/Skype calling as it makes it incredibly easy for both parties. Really, it’s so simple. They can go to another place in the office environment or go for a walk in a park if the call is in work hours. Or what I recommend most is sitting in nature, finding a quiet place to sit, or going for a walk (if weather and pollution is manageable).


The difference between a Business Coach and an Executive Coach in China?

Let’s draw some distinctions in terms of; emphasis, focus, and training.

“Business Coaching” is an alternative term or derived from the field of consulting. Some research shows: “Many Business Coaches refer to themselves as consultants, a broader business relationship than one which exclusively involves coaching.”

I regularly work with an amazing woman. She is very business savvy, on the ball, a top notch business owner, business developer, business adviser, business consultant. She also calls herself from time to time a ‘Business Coach’.

Would I want her coaching me on my business?

“Hell yeah!”

Business Coaches can be like sports coaches and I like how clear and simple it can be. Only, the industry is less regulated and perhaps doesn’t need regulation. Business Coaches typically meet clients through referrals and people judge them on their reputation. Hence they get hired based off their results and the confidence the client has that the coach can help them achieve their goal.

Several good friends of mine have hired Business Coaches to help them grow their business. I’ll be happy to recommend and connect you to their coaches because my friends have already earned their money back and are now stepping up their businesses to new levels. I see this over and over again. People are great at what they do but have weaknesses. The Business Coaches have helped them with their weaknesses. Have also held them accountable for specific changes, hitting milestones, and staying on track.

Overall I have heard mixed reviews therefore am happy to recommend one that has proven success with one of my friends or clients. The Busines Coach I mentioned, sold her last business for something like $6Million USD so I think she knows a bit about Business.

What Coaches actually do, their experience and ability is not always clear. Especially with Coaches in Asia and the developing countries.

In these and many places Coaches are often consultants using a label of ‘Executive Coach’ or ‘Business Coach’. So it’s really good to identify if they fit into this diagram. If not, what and how do they work?

what does an executive coach do, what does a business coach do.

As the diagram above illustrates, Executive Coaching focuses more on personal or individual success which can lead to business success.

Business coaching is focused on business success not individual success. I feel this is why it so often fails. I believe it is best for your average participant to undergo a life or executive coaching program first to ensure individual success is imminent. Then the participant can afford an expert Business Coach highly suitable for their business or business goals. The Business Coach then doesn’t have to worry about the participant not following through or not being able to lead the team to growth.

So there you have the Executive Coach in China working on individual success while the Business Coach works on Business Success presuming the participant already has the aptitude to make the engagement successful.

You may also feel or see a slight overlap between Executive Coaching and Business Coaching. You may see an even bigger overlap between Executive Coaching and Life Coaching. After all Executive Coaching is more like ‘Advanced Life Skills’. Both Executive and Life Coaching can be used to help someone with teamwork, leadership, delegation, time management, interviews, public speaking, conflict resolution, and the list goes on. It is possible to view Executive Coaching as a ‘higher level’ of Life Coaching. (Higher as in more professional and generally more expensive).

Note: Sadly Life Coaching is often associated with Tony Robbins or High School Guidance Counsellors. However, it is the core skill or most abstract type of coaching. Often there is a time when Executives and Business Owners may need to simply ease up on goals, and get more focused and in touch with their lives. 


Who is an Executive?

Textbook definition, Executive is anyone who makes decisions.

Accredited executive coach Japan

Personally, I’ve assisted a lot of executives with improving their team skills, leadership skills, presentation, confidence and communications which has lead them to prompt promotions and salary increases. My average client receives salary improvements of at least 20% in the first 6 months of coaching. An ROI on time alone of 260%. Full ROI’s averaging over 500% in the year of coaching. Most of my coaching engagements go from 3 to 18 months. My coaching can be taken as Life Coaching, or Executive Coaching. 50% of my clients own or are creating business but I certainly don’t consider or call myself a Business Coach. I feel strongly drawn towards working with business owners, C-Suite, successful business/career orientated people.  

Executives value the completely confidential and judgement free space to discuss and dive deeper than your average great conversation. In the coaching space, executives can really stretch further into possibilities, stretching beyond what they originally thought was possible. You may find yourself highlighting and choosing to confront beliefs and perceptions that limit you and then choose alternatives. It’s truly taking responsibility and taking a hold on your perceptions and destiny. It often described as gaining clarity, seeing the bigger picture, but it’s all that and so much more.


If hiring your own Coach

An Executive Coach in China, a Business Coach or even a Life Coach:

I’m certainly available to engage in a conversation and help advise yet please consider the following 3 tips to ensure you find a good fit:

1. Check for work/life history on Linkedin.

    • If the Coach comes from your industry can appear great and it should feel more natural. Be aware, it can also be a hindrance as the Coach may buy into the same limitations that you see. The Coach may also share similar thinking styles and approaches. Someone that hasn’t been in your industry, will certainly see things with fresher eyes. Differences offer opportunities for new insights and depth.
    • Rather than time your industry, a Coach that has gotten results with people in your industry or people wanting to achieve similar goals to you.
    • If they are a full time coach or a successful coach, than their current Linkedin occupation should reflect this.
    • If you see previous experience in Marketing or Sales, expect that their marketing or sales skills may be higher than their ability to actually perform coaching roles.


2. Check for references and testimonials that lead to real people. It is sadly becoming common practice online for people to write their own endorsements and sign it off as ‘Jay Blogs, MD’ or ‘Annette, IBM’. I know for a fact IBM has a strong Internal Coaching program and if Annette was really impressed why would she not leave her full name. Again Linkedin is a great way to check for real references and testimonies. Also be aware of programs valued at thousands of dollars, are often sold at huge discounts in exchange for a video reference. This is common practice for $10,000 plus programs.


best executive coach in china best business coach in china3. Check for ICF (International Coaching Federation) Accreditation for any Executive/Life/Personal Development/Performance coaches. It’s where the proficient full time coaches are. For Business Coaches check for Business training and history like a MBA, a business Diploma or AICD (Australian Institute of Company Directors).



Feel free to email in with your questions or schedule a time to chat. Happy to answer, recommend other coaches, or even help you on the spot from my own experience.

Ok. This article should make it much easier for anyone looking to hire a coach, interested in working with a Business/Executive Coach in China.

adrian cahill executive coach china
Adrian Cahill,
3 x TEDx Speaker
ICF PCC with over 1000 Coaching                                                                                                                                                                                                      hours logged. 
Flexible and easy to talk to.

Click here to schedule your free session.



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